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03 March 2017

Ludacris, Jermaine Dupri, & Rich Homie Quan On Tap to Showcase Atlanta at SXSW

Three of Atlanta's biggest ambassadors are headed to Austin, Texas next week for the world-famous South by Southwest (SXSW) festival.

, a movement dedicated to attracting and retaining top talent in metro Atlanta, announced that hip hop stars Jermaine Dupri and Rich Homie Quan will headline ChooseATL’s exclusive party at SXSW on Monday, 13 March 2017.

Hundreds of tech, film and music professionals will get a true Atlanta music experience with a DJ set by Grammy-winning artist, record producer, songwriter and rapper Jermaine Dupri. His hypnotic set will be followed by a live performance from five-time BET Awards and BET Hip Hop Awards nominee Rich Homie Quan.

Actor Chris “Ludacris” Bridges will kick off the day's events, appearing at the Choose ATL Southern Brunch & Conversation to discuss how Atlanta nurtured his rise to fame.

The brunch and party is being hosted in partnership with lifestyle and marketing company Culture Republic. Maggie Mae's on Sixth Street, in Austin, is currently being transformed into the “ChooseATL House” for one day.

“With more than 300 recording studios, 60 music venues and 30 annual festivals, our city’s music scene has launched hundreds of artists from all genres,” said Kate Atwood, executive director of ChooseATL. “We’re excited to present three of Atlanta’s most notable artists and some of the biggest names in hip hop – Ludacris, Jermaine Dupri and Rich Homie Quan – as we showcase our region during SXSW 2017.”

ChooseATL’s activation during SXSW is made possible by premier sponsor Georgia Power, as well as generous sponsorships from AR|PR, Delta Air Lines, Pinewood Atlanta Studios and more.