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22 January 2010

Census Bureau Launches Web Site En Espanol

Here's a press release I received from the Census Bureau

With an innovative, unique and digitally rich experience, the U.S. Census Bureau today launched its 2010 Census Spanish language Web site, The site's goal is to inform the more than 34 million people who speak Spanish at home about the 2010 Census and to demonstrate to the Hispanic community that participation is easy, important and safe.

The new 2010 Spanish Web site is an interactive experience, allowing users to preview the 10 questions on the 2010 Census form via an interactive application. The site reinforces the message that answers provided in the 2010 Census are strictly confidential and protected by law. The 2010 Census form will be one of the shortest in U.S. history and will take only 10 minutes to complete.

"Every decade, the census has to adjust how it reaches out to a diverse and growing population. These new and interactive Web pages are just such an example of how the Census Bureau is continuing to respond to new challenges," Census Bureau Director Robert M. Groves said. "Our hope is that visitors can relate and understand the importance of their participation in the 2010 Census and how they personally can have an impact on the well-being of their communities."

The web site,, presents six videos of real life stories in Spanish. Each video addresses answers to the most commonly asked questions about the 2010 Census. It also provides key dates, the 2010 Census Road Tour route, the latest in social media (such as the director's blog) and connections to 224 social media sites.

"Our Spanish language 2010 Census Web site demonstrates the Census Bureau's commitment to ensuring a fair and accurate count of the Hispanic population," added Groves. "The 2010 Census is easy, important and safe, and we urge everyone to make sure they are counted."